The Tea Smith

Branding Web Development AI Marketing SEO

he Tea Smith specializes in rare, high-quality teas, bringing a passion for exceptional tea to every customer experience. The team partnered with Canesta to refresh its website and better capture the colorful world of tea through thoughtful design and an intuitive shopping experience.

Canesta created a custom UX/UI design and migrated the store from Miva to BigCommerce, integrating Vend for point-of-sale, order, and inventory management. The result was a distinctive, reliable eCommerce website that supports both online shopping and day-to-day retail operations.

Brewing stronger visibility across Google and AI search.

Our partnership extends beyond website design and development. Through ongoing SEO and AI marketing and optimization services, Canesta helps The Tea Smith strengthen its online presence and reach customers across Google, ChatGPT, and Gemini.

During the six-month reporting period, Google organic traffic increased, engagement deepened, and GA4 recorded nearly 3,000 sessions attributed to ChatGPT and Gemini sources.

+15.32% Google organic sessions, year over year
2,990 sessions attributed to ChatGPT and Gemini

These results reflect The Tea Smith’s growing reach across traditional and AI-powered search, building on the eCommerce foundation established through our ongoing partnership.