Founded by Taku Maeda in the 1980s, Maeda-en brings the tradition of Japanese green tea to the U.S. The company’s high-quality products and exceptional customer service have made Maeda-en Green Tea a constantly growing family with its ever-expanding list of Wholesale Partners. The company offers various Japanese green teas, from everyday tea bags to premium loose leaf teas.
Canesta worked tirelessly to successfully implement the visual refresh and the B2C/B2B strategies into their new Shopify store. We created a unique digital representation that matches the remarkable, inspirational “East meets West” Maeda-en story of a new generation, original Japanese Green Tea brought to the U.S.