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Top 5 Content Marketing Trends for 2018

Why would Apple, the world’s most valuable company by stock market valuation, be planning to spend $1B on content creation as reported by TechDigg? Well, other than wanting to catch up with NetFlix, Apple wants …

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Machine Learning: The Future of SEO

Right from its inception, SEO has been an area of constant change, and a new update often forced major alterations to strategies. Even so, we entered a new era when Google publicly released TensorFlow in …

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Why Onsite Mobile Search Matters

Onsite mobile search is now more important than it was before. With more and more searches happening on mobile devices, Google wants to ensure their indexing and results represent the majority of their users effectively, …

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Canesta Joins Bing Partner Program

As a Google certified partner, we know the value of PPC certification and the on-going learning process. A growing number is using Bing as their primary search engine due to the enhanced search experience in …

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